Tower 68 Financial Advisors Launches With Support of LPL Strategic Wealth Services

CHARLOTTE, N.C., Aug. 12, 2021 (Globe NEWSWIRE) — LPL Money LLC (Nasdaq:LPLA) today introduced that the crew at Tower 68 Money Advisors, led by founder and CEO Ken South, has launched a new unbiased observe as a result of affiliation with LPL Financial’s Strategic Prosperity Expert services (SWS) product made to help the special wants of breakaway advisors. The crew noted having served about $550 million in advisory, brokerage and retirement approach belongings*. They sign up for LPL from Oppenheimer.

South, who expended his teen decades as an ocean lifeguard at Tower 68 in Newport Beach, Calif., started out his occupation in the money services industry in 1985 prior to founding his solo observe in 2006. He is now joined at Tower 68 Money Advisors by Chief Running Officer Steve Arcos and an skilled operational help crew. They acquire pleasure in personally handling and handpicking portfolios, which are custom-made to fit every client’s personality and wants. South, who teaches shares and bonds to superior faculty senior economics students, also implements money education and learning and coaching in just the observe to assistance shoppers recognize the huge photo of their funds.

In deciding upon a name for their new observe, South and the crew recognized the parallels in between lifeguards and money professionals. He reported, “As a former lifeguard, no a person realized that beach front as well as I did. It was my work to guard men and women and continue to keep them from harm’s way. That’s what we do as advisors—we acquire care of our shoppers and do what’s ideal for their money futures.”

Soon after substantial exploration and due diligence, the crew turned to LPL to assistance elevate the client experience and acquire their observe to the next stage. “LPL delivers our shoppers with an exceptionally strong online experience. The simplified, intuitive technologies presents shoppers the equipment and assets they want to be able to perspective their total portfolio and very easily upload info,” South reported. “My crew also thinks that LPL’s trading platform is 2nd to none. We can control trades with complete objectivity, allowing for us to put our clients’ finest interests at the forefront of every thing we do.”

Committed help from LPL Strategic Prosperity Expert services
“We’re also thrilled about the depth of dedicated help offered by the SWS product,” South reported. “We’ve built wonderful associations with LPL’s SWS personnel, who we consider an prolonged portion of our crew, and they supply strategic coaching and abilities in parts that are not my main competencies.”

In addition to having obtain to LPL’s built-in wealth administration platform and advanced assets necessary to operate a flourishing observe, SWS groups also obtain an supplemental layer of ongoing, personalised help for everyday functions and lengthy-expression small business administration. From the extremely starting, SWS bridges the transition to independence by offering dedicated start help, which include true estate develop-out, model improvement, technologies setup and HR services. Soon after the transition, the value of the SWS product shifts to the ongoing strategic, administrative, internet marketing and CFO help that permits advisors to keep targeted on the enduring wants of their shoppers, lifestyle and evolution of their observe.

“I just can’t worry sufficient the pleasure derived from boosting our observe and generating differentiated experiences for our shoppers. Their happiness and money wellbeing are what is most significant,” South reported.

Scott Posner, LPL executive vice president, Organization Development, reported, “It is our honor to have Ken and the skilled crew at Tower 68 sign up for the LPL group. We congratulate them on their new unbiased observe and are fully commited to supporting them as they embark on this new and exciting journey. At LPL, we continually try to innovate our technologies and options to assistance our advisors differentiate their observe and improve their clients’ lives. Our SWS platform and small business assets empower advisors to mature their small business and elevate client experience. In addition, our advisors will have our comprehensive, personalised help every single stage of the way. We increase a warm welcome to the Tower 68 crew and glance forward to a lengthy-long lasting partnership with them.”

Learn additional about Tower 68. Read through about other firms that not long ago joined LPL in the LPL Money Information and Media part of

Advisors, find an LPL small business improvement representative near you.

About LPL Money:
LPL Money (Nasdaq: LPLA) was founded on the basic principle that the company should work for the advisor, and not the other way close to. Nowadays, LPL is a chief** in the markets we provide, supporting additional than 19,000 money advisors, 800 establishment-based expenditure programs and 450 unbiased RIA firms nationwide. We are steadfast in our commitment to the advisor-centered product and the perception that People deserve obtain to objective steerage from a money advisor. At LPL, independence means that advisors have the freedom they deserve to opt for the small business product, services, and technologies assets that let them to operate their best observe. And they have the freedom to control their client associations, simply because they know their shoppers finest. Basically put, we acquire care of our advisors, so they can acquire care of their shoppers.

*Dependent on prior small business and signifies belongings that would have been custodied at LPL Money, somewhat than third-get together custodians. Claimed belongings and client numbers have not been independently and absolutely confirmed by LPL Money.

**Top RIA custodian (Cerulli Associates, 2019 U.S. RIA Market Report) No. 1 Unbiased Broker-Dealer in the U.S (Dependent on whole revenues, Money Preparing journal June 1996-2020) No. 1 supplier of third-get together brokerage services to banks and credit rating unions (2020-2021 Kehrer Bielan Research & Consulting Annual TPM Report) Fortune five hundred as of June 2021

Securities and advisory services presented as a result of LPL Money LLC, an SEC– registered broker-vendor and expenditure advisor. Member FINRA/SIPC. 

All through this conversation, the terms “financial advisors” and “advisors” are employed to refer to registered representatives and/or expenditure advisor representatives affiliated with LPL Money LLC. We routinely disclose info that might be significant to shareholders in the “Investor Relations” or “Press Releases” part of our web-site.

Tower 68 Money Advisors and LPL Money are independent entities.

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Resource: LPL Money Holdings, Inc.